Sense of Purpose

Working as a Coach you are the Cheerleader the accountability Partner who guides individuals to live their best life.  At nuggets my mantra is "Helping people to think differently to be the best version of themselves". 

I work hard to get Clients to explore, why they get out of bed in the morning what is their sense of purpose, what drives them and propels them forward.  The starting point is to get them to watch Simon Sinek's TED Talk where he outlined the principle of Start with Why by using Apple as an example.  Their Why is to "Always challenge the status quo" which is great for them as an organisation but how does that work with individuals and can Start with Why work on a more personal level.

At nuggets my Why is "Helping people to think differently" which I can do in and outside of work, and a lot of the time outside work it is helping myself to think differently.

Over the years with Clients I have found some remarkable "Why's" as coaching creates that space for people to discover their sense of purpose, or you could describe it as their North Star.

Here are some examples:-

• “Enabling everyone to feel the magic of clothes”
• "Happy Dogs"
• "Helping people to put their best foot forward"

The first example was an individual who was setting up a Personal Styling business and wanted everyone to enjoy clothes and not have a fear of clothes.  The client loved her job, and finding her Why added and an extra level of commitment and passion to what she was trying to achieve with the business, but also gave here as individual the reason she started the day.

"Happy Dogs" came from an owner of dog walking business and when we both had the space to say what was he trying to achieve with the business, it came to seeing and being with "Happy Dogs".  It was so simple for him to realise that is why he went to work everyday, but also worked on so many levels as to Why people wanted to work with him.

It is not always business owners who find their Why, I think it is just as important when working for a big corporate to think of your own individual Why.  The final example was an employee in a large agency who worked in a service area of the business and wanted to help others be the best they could be.  She thought that "Helping people to put their best foot forward", worked for her young family as well as  her role in the agency. 

We so often just tell people what we do, but the emotion and the commitment is all around the Why.

Please do get in touch to explore your sense of purpose through coaching or a workshop explaining the concept to your team.  bev@nuggetsoflearning.co.uk